Get to know
Another Broken Egg Cafe ®
Another Broken Egg Cafe is one of the fastest-growing brands in the segment.
A Taste of Who We Are and What We Believe
It all started in 1996 in a quaint, turn of the century summer home on the Northshore of Lake Pontchartrain in Old Mandeville, Louisiana. Ron Green, our founder, opened his first “Broken Egg Cafe” in a delightful French country atmosphere, featuring friendly and outgoing service and a menu of exceptional dishes. The overwhelming customer response to this first location led to a second restaurant two years later in Destin, Florida, which became known as “Another Broken Egg Cafe.” Today the company has more than 69 cafes located in 12 states and is continuing to grow in new and existing markets across the United States.
For over 20 years, the Another Broken Egg Cafe concept has realized solid growth driven by a strong visit frequency from our loyal guests and our unique and exceptional menu offerings. Combined with our experienced, professional support system, and you have the makings for an optimal franchise opportunity. In 2017, we launched a new menu, which continues to earn high marks and reviews from our guests.
The tremendous growth and buzz surrounding Another Broken Egg Cafe attracted a lot of attention from both guests and those in the restaurant industry. This included a successful recapitalization of the company by The Beekman Group a leading private equity firm in New York. This purchase in October of 2017, further expands Beekman’s portfolio of restaurant company ownership. Another Broken Egg Cafe is poised to bring our award-winning, Southern-inspired breakfast, brunch and lunch menu to even more guests in the years to come.
Food Is Our Passion
When you start with the finest ingredients, the dishes that follow are fresh and creative. They are often described as delicious twists on classic dishes and new favorites worthy of foodie blogs and Instagram pics. This passion for distinctive flavors is what makes Another Broken Egg Cafe so unique. It’s been our passion to create exceptional dishes for breakfast, brunch, and lunch that are "craveably" delicious with an artisanal flair!
Chef-Inspired - No Chef Required
Why Franchise With US?
Upon joining Another Broken Egg Cafe, franchisees benefit from professional support in all capacities including location selection, manager and employee training, operational procedures implementation, menu development and strategic marketing initiatives including national marketing campaigns and a myriad of local café marketing programs and resources.
Our brand allows for multiple-unit development deals and offers several additional revenue generation opportunities including private dining rooms, a robust catering menu and the opportunity to schedule private events after normal operational hours.
Over the past 20 years, the Another Broken Egg Cafe concept has seen solid growth resulting from strong visit frequency from a large percentage of loyal guests, from its unique and exceptional menu offerings and from its experienced and professional support system that combined make Another Broken Egg Cafe an optimal franchise opportunity.
Paul MacalusoPresident & CEO
Paul Macaluso joined Another Broken Egg Cafe as its President and Chief Executive Officer in 2019. Paul is an enthusiastic, hands-on leader with
Jeri SnyderVice President of Finance
Jeri Snyder joined our executive team in December 2018 as Vice President of Finance. Jeri is a CPA with over 25 years of accounting experience in
Jan BarnettChief Marketing Officer
If there were a restaurant marketing Hall of Fame, Jan would be in it. She has survived with flying colors over 35 years in a tough, competitive
Jeff SturgisChief Development Officer
Jeff Sturgis is Chief Development Officer for Another Broken Egg Cafe, leading all restaurant franchise and development functions for both company
Chef Jason KnollVice President of Culinary
Chef Jason Knoll
Jason Knoll is Vice President of Culinary at Another Broken Egg of America Franchising, LLC Jason graduated from the Culinary Institute of America
Tom RobertsonDirector of Operations
Tom Robertson started at Another Broken Egg Cafe as a Regional Franchise Consultant and worked his way up to his current position as our Director
Chris SuttonDirector of Training
Chris Sutton is the Director of Training for Another Broken Egg of America. Chris leads the companywide training and development that ensures the
Ron StuartDirector of Design and Construction
The number of restaurants Ron Stuart has helped build and design over the years adds up to well over a thousand. As the new Director of Design and
Tour Our Unique Concept
Enjoy Examples of Our Chef-Inspired Entreés and Cafe Design
why customers choose us!
This is one of those places that, at first, seems like just any other chain restaurant. It's not. Their menu is full of interesting items and you're very likely to want to try it all which means you'll end up with way more food on the table than you can possibly eat... They cater to all the traditional American tastes but also include a healthy amount of French-Creole inspired food. I, for one, LOVE the shrimp and grits. Such intense flavor! My girlfriend and I love this place...
- Eddy F. - Yelp Review
So yummy! The staff is always friendly and very helpful. Waiters definitely cater to you throughout your meal. I love coming here for brunch. The omelettes are unlike any other. The fresh squeezed orange juice is the best... I would definitely recommend this place!
- Mari Q. - Yelp Review
Best place in Burbank for brunch!!!! Food is amazing, staff is friendly and very knowledgeable about the menu. Everything is super fresh none of that chain restaurant fake stuff. I come here every chance I get when im in the city. Owner Danny is a sweetheart and the bar staff jackie and paul are the best. They make you feel like part of the family. The food let alone needs no explanation BOMB.com!!!
- Varsenig K. - Yelp Review
Prime Markets Available
Frequently Asked Questions
What does it cost to build a cafe?Open or Close
The average costs for leasehold improvements range from $300,000 to $675,000. These costs vary depending upon the availability and prices of labor and materials and whether certain costs will be borne by the landlord. There are times when second generation space is available which has the potential to reduce a percentage of the construction costs. Construction costs can also be offset in part by landlord improvement dollars. The cost of land, if purchased, and site work vary depending upon the location and condition of the property. We cannot estimate the cost of purchasing land or site work, which will vary considerably from location to location. Please refer to Item 7 of our Franchise Disclosure Document for additional information.
Do you only serve breakfast?Open or Close
Another Broken Egg Cafe is a breakfast, brunch and lunch cafe only. No nights! We are typically open from 7 am to 2 pm seven days a week. We do allow our cafes to open for private events in the evenings if they have an opportunity.
What do you look for in a franchise candidate?Open or Close
We are looking to partner with industry professionals and groups who understand the restaurant franchise model. Our goal is to franchise a minimum of three units, or preferably an entire market, to one entity. For smaller markets, we will consider granting a single unit agreement where our brand fits and meets our site requirements.
What type of markets do you consider for expansion?Open or Close
Our target market has an average of 100k population within a five-mile radius and a household income of 90k+. Ideally, markets will also have a strong day time population, large retail trade areas and class A office space.
How long does it take to open a cafe?Open or Close
From the time you execute a lease until your grand opening can vary from 120 days to infinity. There are a lot of factors at play, but typically our cafes can be opened in 120 -150 days.
What is the initial investment per cafe?Open or Close
It is impossible to calculate the exact investment required of each franchisee for a franchised business due to the many factors that influence the total project cost, such as location, amount of space leased, cost of land and building and other costs peculiar to a specific site. However, based on our experience, the estimated total initial investment costs range from $510,600 to $1,190,00. These costs include, but are not limited to, the initial franchise fee, first month’s rent, deposits, utilities, leasehold improvements, furniture, fixtures and equipment, initial inventory and other miscellaneous expenses. Please refer to Item 7 of our Franchise Disclosure Document for additional information.
What are the development fees, royalties and advertising fee?Open or Close
Development fees are $50k for the first unit and $35k for every unit thereafter. At the execution of the development agreement, the first cafe fee and a 50% deposit for each additional cafe in the development agreement are due at signing. Our Royalties are 5% and the National Ad Fund is 1%. We do require you spend an additional 2% in your local market, but we do not collect this amount from you.
How many employees does it take to operate a cafe?Open or Close
On average 35 employees. A General Manager and Kitchen Manager are required.
What are the requirements for an Operating Partner?Open or Close
Often times we have larger groups that bring in an Operating Partner to manage the daily operations. We do require that this person have ownership in your structure and has a background in multiple unit operations and the experience required to develop the number of cafes that you are seeking.
How difficult is it to hire and retain employees and management?Open or Close
Employees and management love our hours of operations. Our one-shift operation allows them to enjoy family time or have a second job if needed to support their family. We find hiring and retaining spectacular talent to be a bit easier than other casual dining establishments.
What kind of training do you offer?Open or Close
For a new cafe, we allow up to 4 people to attend a six-week training course at one of our corporate cafes. When it is time for your cafe to open, we will send a certified training team of 5 people for 20 days to help see that you are off to a great start.